The proposed Business Plan leverages innovative technologies in electronics, automation, and ICT, modernizing the applied farming practices. It reduces the use of agrochemicals while simultaneously providing effective and efficient protection for olive oil production and the environment, achieving the following:
- The modernization of IPM (Integrated Pest Management) practices
- More effective management of olive fruit fly
- The adoption of modern practices in sustainable, environmentally friendly agriculture and precision farming instead of destructive blanket spraying
- The training of individuals involved in pest control in the use of ICT and proper agricultural practices, modernizing the National Pest Control Program (NPCP).